Case Study
Mock negotiation panel and counteroffer preparation
September 21, 2026
Situation
A life sciences manufacturer sought support in understanding how Centers for Medicare & Medicaid Services (CMS) would conduct its negotiation meetings, the CMS staff and their roles, as well as anticipated questions to inform their negotiations strategy.
Solution
- We performed a mock negotiation exercise to facilitate alignment within the client organization on the current value proposition, prioritized messages and associated implications for Inflation Reduction Act negotiation for the selected products.
- Our experts and CMS advisers simulated expert discussions from the government perspective to prepare client’s negotiation team.
Success
The client team set a simulated maximum fair price, and they identified gaps in evidence that the manufacturer could fill before negotiation, highlighting potential strengths and vulnerabilities for the selected products.
