thought leadership
MM+M Podcast: Why this CMS veteran leapt into medical marketing agencyland
MM+M | August 4, 2025
MM+M’s Lecia Bushak speaks to Mark Newsom, Managing Director, Advisory at Avalere Health and former deputy group director for the Centers for Medicare and Medicaid Services (CMS). They discuss why he joined Avalere Health and what the latest U.S healthcare policy changes really mean for the biopharmaceutical industry and the future of CMS.
In April, we announced a number of personnel moves — including the appointment of Mark Newsom to our Advisory team.
Most recently, Mark served as the deputy group director for the Centers for Medicare and Medicaid Services (CMS) in the Biden administration.
He also previously served in leadership posts at CMS under Presidents George W. Bush and Barack Obama.
In a conversation with MM+M’s pharma editor Lecia Bushak, Mark talks about making the jump to the world of medical marketing and how he plans to utilize his experience leveraging data to improve operational performance, inform business strategy and evaluate policy decisions.
