MarketingMedicalPolicy,Access,Value, andEvidenceConsultingData,Technology,and MediaMarketingMedicalPolicy,Access,Value, andEvidenceConsultingData,Technology,and MediaIntroducing

Advisory

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Seamless, agile strategies that anticipate and adapt to the latest industry trends

Guaranteeing every person has access to the healthcare they need takes an agile approach – one that demonstrates value today and is prepared to make an impact in the dynamic markets of tomorrow.

Our global teams unite to serve stakeholders across the healthcare ecosystem, ensuring strategies anticipate and adapt to the latest industry trends, so we can reach EVERY PATIENT POSSIBLE – now and in the future.

Our Advisory services include:

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    Due diligence, investment strategy, and portfolio support

    Our experts support buy-side, sell-side, and strategic work across the healthcare ecosystem by assessing reimbursement trends, payer coverage, policy changes, and market viability to identify transaction risks and opportunities.

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    Health policy

    We provide clients with multi-stakeholder perspectives to help them anticipate, interpret and respond to changes in the complex legislative and regulatory environment.

  • Market access, coverage and reimbursement, and patient support

    We create optimized pricing and access strategies throughout the lifecycle, at the national level and to enhance in-market patient value to sub-national payer decision makers.

  • Evidence and value

    Our experts identify real-world evidence gaps, support evidence generation strategies, and develop customized approaches to value assessment and communications across stakeholders, including manufacturers, US health plans, and worldwide health technology assessment agencies.

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    Data, analytics, and economic modeling

    We leverage our robust real-world data assets, methodologically stringent modeling and simulation expertise to support data-driven decision making and market differentiation.

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    Primary research and expert engagement

    Our teams connect payers, providers, patients, and key opinion leaders to gather insights, advance understanding of complex challenges, and create actionable strategies to enhance patient care.

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    Business transformation and optimization

    Our dedicated specialists set companies up for success by establishing commercial models and improving organizational effectiveness and performance through capability-building, training and development.

  • Market access marketing

    We combine renowned US payer expertise and award-winning brand marketing to create reliable, scalable solutions that advance patient access from payer to the point of care.

  • Diverse brand consultants embedded in your team

    Our experienced directors join your team on a short- or long-term basis, providing deep brand expertise to develop and scale innovative brand experiences through human-centered design.

  • Technology-enabled solutions

    Our proprietary tools support efficient evaluation, planning, and execution for global market access and HEOR teams, and our subscriptions help clients understand and navigate the changing environment.

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