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case studies

Driving forecasting and analytics

3/25/2024

The business challenge

The Analytics team required additional support

• Avalere Health was brought in to provide embedded support, addressing the support gap and offering strategic advice to enhance current practices

• Additionally, Avalere Health played a key role in building data to inform future business cases that would support workflow improvements

 

What we did

Forecasting:

• Assessed the existing forecast model for a product launched recently, to identify areas of strengths and weaknesses to enhance the model further

• Developed a forecast model for a product in EU and Canada markets, in anticipation of launch

Ongoing support: provided ongoing and ad hoc support with day-to-day tasks such as sales tracking

 

How we did it

• Developed a scalable forecast model that could be utilized by EU and Canada markets in anticipation of launch

• Provided strategic recommendations to support the commissioning of future research, ensuring forecast assumptions were more robust

• Conducted sales tracking for an in-market product day-to-day

• Developed and finalized field force KPI reports

• Provided additional ad hoc support as and when required

 

Results

• Markets are now in a position to action the forecast model to support organization level decisions

• Embedded support has been extended to continue to provide additional support

• Additional forecasting work has been commissioned for Avalere Health team to execute and deliver

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