Case Study
Developing a pre-launch roadmap ahead of launch for CGT rare disease asset
November 12, 2026
Situation
A manufacturer was interested in developing a pre-launch roadmap to guide internal preparations for launch of cell
therapy assets.
Solution
Avalere Health identified six key pre-launch strategies and assessed timing and resource intensity across each. For each strategy, Avalere Health determined the internal owner, the activity start and end dates, the level of resources needed, and the level of near-term priority.
Success
We developed a detailed roadmap to inform and organize a wide-ranging set of pre-commercial planning activities for the client’s cell therapy portfolio.